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District 99 Schubb – Aug 2023

August 2023
From the desk of:

David Schubb

PRESIDENT, DISTRICT 99 LIAISON
EMAIL: [email protected] | TEL: (925) 765-5055

Dear Friend and Fellow-Member,

Greetings from CCAR! I am back with my monthly update to keep you informed about upcoming education opportunities, industry news and additional information about fire safety and homeowner insurance coverage. We have updated our resources and encourage you to take a look as soon as you get a chance. I’d also like to remind you to join us at the upcoming HAF bowling tournament that will benefit the C.A.R. Housing Affordability Fund. Later this month, CCAR broker members are invited to a Town Hall luncheon that will be held at the Pleasant Hill Community Center. You can review all event details below.

Feel free to contact me directly if you have questions, or concerns (contact information listed above).

CA Insurance Commissioner Discusses Fire Mitigation and Coverage >

How to Explain Local MLS Broker Marketplaces to Clients

From REALTOR® Magazine

There’s so much consumers can learn about the ways local broker marketplaces (also known as MLSs) set them up for a successful home sale. Share the below talking points with your clients to effectively communicate your value as a REALTOR® with access to the most comprehensive housing data in their area.

Have you tried to explain to your clients how the local MLS broker marketplace works?

It might not be the easiest or most thrilling conversation, but there’s so much your clients can learn about the ways a local MLS broker marketplace sets them up for a successful home sale and how it benefits buyers and sellers everywhere. After all, they see marketplace data throughout the entire home buying and selling process, as well as on broker websites and popular online home search portals. It’s important that consumers—and real estate professionals—understand the value these marketplaces bring.

The first step to having these conversations with your clients is understanding how to define the local broker marketplace. There’s no difference between “MLS,” “multiple listing service” or “local broker marketplace.” All marketplaces are local; there’s no singular MLS or multiple listing service for the nation. Each one represents a different marketplace for a different region and is run by local brokers.

These marketplaces house data in one place for all the verified, up-to-date home listings in their area. REALTORS® participate directly in local broker marketplaces to ensure home buyers and sellers have full access and equal opportunity in the market. In short, the local broker marketplaces are a custom, local collection of data that helps buyers and sellers understand the landscape of their market and make informed decisions in consultation with real estate professionals.

Let’s break it down. Local broker marketplaces:

Give transparent, equitable and instant access to all home listings.
Ensure the most accurate, up-to-date and verifiable source of active listings and past sales.
Maximize consumer choice, providing options for brokers to work with.
Enable sellers and buyers to have professional representation in the complex home sales process.
Encourage different compensation models to thrive.
Foster competitive pricing and market competition for businesses of all sizes.

Why it matters:
Now that you can define a local broker marketplace and translate its value, here are some ways you can explain to consumers why they matter and how they help.

More exposure to listings and housing opportunities can increase success for buyers and sellers. Local broker marketplaces give buyers access to the most housing options on the market at any given time, and they help sellers get the most buyer attention for their listing.
Home sellers have a greater chance of earning more. Between 2019 and 2022, homes listed on local broker marketplaces sold for an average of 14.8% more than off-market properties. For an average home sale, that’s a $45,471 difference.
The marketplaces provide a centralized home buying and selling process for everyone. In 2022, 86% of sellers listed their homes on local broker marketplaces, which are the No. 1 sources to broadly market homes.
Local broker marketplaces foster an inclusive and accessible market for consumers. Buyers can easily access the most homes for sale, free from discrimination, regardless of which broker they choose to work with or how much that broker is being paid for his or her work.
These marketplaces are all about consumer choice. Buyers and sellers have many choices about the brokers with whom they work – from how they are paid to specific expertise to customer service – all at market-driven prices.
A plethora of local broker marketplaces equals a competitive market that works for everyone. There are more than 500 local broker marketplaces in the United States, all of which facilitate and encourage competition in real estate.
It is a secure marketplace with timely, accurate listings. Brokers submit new listings and update current listings every day directly on local broker marketplaces, making them the most updated source of information about the most homes for sale in a market.

Read More at realtor.com >>

C.A.R. Fire Insurance Townhall With CA Insurance Commissioner – Tomorrow

Learn how you can help your clients face the current fire insurance challenges. C.A.R. is committed to providing you with the solutions and essential info you need to share with your clients.

On July 26 from 1:00pm – 2:00pm, C.A.R. is holding a free one-hour, virtual townhall with Insurance Commissioner, Ricardo Lara, and Executive Director of United Policyholders, Amy Bach. Hear from experts at the Department of Insurance, United Policyholders and California Association of REALTORS® on the state of California’s property and casualty insurance market and how the new safer from wildfires regulation can help homeowners and businesses qualify for insurance discounts.

Get your clients’ questions answered on July 26 and provide them with C.A.R.’s new fire insurance educational resources. They’ve done the research so you can easily keep your clients informed on how to protect their homes, keep their insurance coverage and find new coverage when necessary.

Register >>

How to Find (or Keep) Fire Insurance

How To Protect Yourself

How to Fire Harden-Your Home

Homesnap Upgraded to Homes Pro

Homes Pro App Now Avaiable!

Homes Pro from homes.com has recently replaced the current Homesnap app and website. Homes Pro features enhanced options, better collaborations, and many other improvements. Users can login with their same homesnap email and password.

Homes Pro is available in the Apple App store and Google Play store.

Please note that the Homesnap app will be retired by the end of this summer 2023.

More Information >>

District 05 Myers- Jul 2023

July 2023
From the desk of:

Judy Myers

DIRECTOR, DISTRICT 5 LIAISON
EMAIL: [email protected] | TEL: (925) 457-0965

Dear Friend and Fellow-Member,

Greetings from CCAR! This month, we wanted to remind you to share some important information and resources with your clients and friends. Specifically, the REALTORS Relief Fund has extended it’s application deadline to July 15 for Central Valley homeowners impacted by flooding. Additionally, C.A.R. has released valuable resources for those seeking fire insurance and ways to protect their homes from the summer fire threats. We’d also like to encourage you to plan ahead to participate or sponsor the August bowling tournament to benefit the Housing Affordability Fund (HAF). It promises to be a fun event for both players and spectators!

Feel free to contact me directly if you have questions, or concerns (contact information listed above).