AUTOMATED MARKETING SOLUTIONS
CCAR provides a wide range of valuable marketing tools to MLS participants and subscribers at no cost and special discounts comprising a combination of automated digital, broadcast and traditional methods. Customized lead generation, direct marketing and television services/applications are just a few of the tools fueled by automated listing feeds from the MLS database. Explore the comprehensive portfolio below to take your marketing to the next level.
All products listed below are free to members unless otherwise noted.
Corefact is a powerful direct marketing/farming system that combines both electronic and traditional components that enable users to easily capture seller leads and develop customized campaigns using digital tools, flyers, email, post cards and unique printed materials.
Homes Open Today (HOT) is CCAR’s exclusive open home marketing platform and the most complete source of open home listings in the East Bay Area. HOT displays the number of homes open in a given area and allows users to drill down to individual homes, then contact listing agents directly.
Placester is a digital marketing platform that provides users with an online marketing platform for email, relationship management and business development. It features IDX listing integration capability, customizable templates, advanced lead capture, dynamic map search and valuation tools.
Internet Data Exchange, also known as Broker Reciprocity, is an online property search and marketing tool that automatically feeds MLS listing data into member websites, making it easier for consumers to search homes. Users may select from any one of a variety of authorized IDX vendors.
SmartStats is an exclusive member tool that provides instant analyses and reporting of any local market accessible via the MLS. Statistical data is searchable by MLS#, full address, zip code, county, MLS area, price and property type. Data can be viewed in both quantitative and graphic formats and easily displayed in customizable reports.
Keyboom adds power to listing presentations by offering sellers exclusive listings on TV. It is the only fully interactive property search available on Smart TVs and streaming devices such as Roku, Apple TV and Amazon Fire Stick. CCAR member price: $23/month for unlimited leads and marketing tools.
CCAR’s StreetURLs automatically generates individual websites for each listing posted on the MLS. Listings are indexed by Google and other search engines, making them easily accessible and searchable. Each individual website features accurate, real-time property details, photos and market information.